Mae

Mae

Los Angeles-based fashion designer Mae designs unique, high-end women’s clothing. 

BRANDING | MESSAGING | ART DIRECTION | COLLATERAL | COPYWRITING | LOOK BOOK | BROCHURE | LINESHEETS | CONSULTATION | PRINT MANAGEMENT


Hotel Zico Brochure front

Project

For a Fall look book, models were shot on a white seamless, tip-toeing, pretending to fly, and bouncing on a trampoline. We then created a mystic backdrop by providing creative direction throughout the design.


Mae
Mae’s vision was for a euphoric yet almost gothic undertone as the setting of this lookbook.


Mae
For this black balloons were used as a bold, elegant element. They also help to narrate a tale. Each look book is in the form of a children’s story.


Mae
Our vision makes it to the runway. To tie in the season’s brand, we suggested that all models on the catwalk carry black balloons.


You really are the best. As you may already realize…I’m not easily pleased when it comes to aesthetics, so it’s amazing for me that you get “it.” You need to do more of this stuff! You really have a great eye and understand the subtleties to make it “special.”

Mae Ho, Owner/Designer
Mae

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